Saturday, February 11, 2012

Choosing a College in New York City

You are considering going to college in New York City.  Which New York City Colleges and Universities should you choose from?  There are a huge amount of colleges in the city, some pretty prestigious, and others more focused on a particular niche.  How does one choose whether or not they should go to school in New York? 

What do I want to go to school for?

First, you should ask yourself what it is that you want to do.  Too many people enter college with no clue of what they want to do.  Some say that this is fine, however, with the cost of college in the United States skyrocketing, they should think twice before spending money on a major that they may change their mind on.  While financial aid in the United States for school is generally very good, chances are you will also rely on additional loans to cover living expenses.  Many people in the United States take massive loan debt on to complete school.  Many of these individuals did not need to borrow so much, but made the mistake of taking on too much debt for various reasons.  Many experts say that a college education does not hold the value that it held in the past.  In fact, many say the opportunity cost of going to college can be greater than entering into the workforce if you have certain skills.  Also, don't overlook trade schools which may offer a chance to learn a trade for a fraction of the cost that a four year degree would cost. 

Futhermore, graduate school is often seen as being required for some majors.  In fact, some students find themselves entering graduate school due to the lack of jobs in the current U.S. economy.  Graduate school adds considerable debt, with prices ranging sometimes upwards of $40,000 a year to attend.  Law School and Medical School are both options as well, but both are expensive and jobs are not guaranteed upon graduation.  In fact, many students find themselves working in fields that have little to nothing to do with what they went to school for, even if they went to graduate school. 

That being said, be sure you want to do what you are entering school to do.  Also, research majors and take into account what is in demand, while remembering to go into something you are truly passionate about.

How Much Do I Want To Spend For College?

Going to college in New York is expensive.  Private Universities like Fordham, St. John's, and Columbia are exceedingly expensive.  Granted, some of these schools, especially Columbia, has prestige that goes with a degree.  However, many students will find themselves with considerable debt in order to finish the program. 

Do not discount going to public universities such as CUNY, NYU, and Rutgers (which is in New Jersey), although none of these are particularly cheap.  One good option is to enter a community college for the first two years and transfer to a "four year" college for the remainder of your studies.  Your degree with be from the four year college but at a fraction of the price. 

Remember, student loan debt is generally non-dischargable in bankruptcy (there are a couple of very strict cases in which it can be discharged, but these generally are the result of drastic medical damages or life changes), and that should not be considered an option anyway. 

If you were in the US Military, be sure to take into consideration the programs offered through the military for college.  Likewise, many companies offer tuition reimbursement for those who continue education on a track similar to the requirements of their job.

What Colleges Are in New York City?

MANHATTAN is home to Fordham University, Columbia University, Yeshiva University, NYU, Rockefeller University, CUNY, MCNY and many, many others. 

QUEENS has branches of CUNY, and St. John's University.

BROOKLYN has Long Island University, St. Francis College, Pratt Institute, and branches of CUNY.

THE BRONX is home to Fordham University.

STATEN ISLAND has a branch of St. John's University.

Also, Keep In Mind...

...that there are many smaller colleges and trade schools everywhere in New York.  Some are more reputable than others.  Be sure to research your choice thoroughly before making a decision. 

Also, for financial aid, be sure to fill out the Free Application for Federal Student Aid located at: http://www.fafsa.ed.gov/.  You will need your tax information and parents tax information if you are not an 'independent student' (generally over 25 or married). 



Finding a Staffing Agency in New York

Finding an employment agency in New York City

If you have a set of skills and are looking for a position, there are many employment agencies to choose from in New York.  I have compiled this list to help you out.  If you are looking for more information about the recruitment process in New York City, check out the article I wrote. 

An employment agency is an organization which matches employers to employees. In New York, there is a publicly funded employment agency and multiple private businesses which also act as employment agencies.

A temporary work agency, or "temp agency" or temporary staffing firm finds and retains workers. Other companies, in need of short-term workers, usually contract with the temp agency to send temporary workers, or temps, on assignment to work at the other companies. Temporary employees are also used in work that has a cyclical nature that requires frequent adjustment of staffing levels.  Full positions are not guaranteed, but many people have reported getting full employment as a result of using a temp agency.  There are also many of these in New York.

Advantages to those seeking employment from a temp agency are:
  • Easy hire: Those meeting technical requirements for the particular type of work are often virtually guaranteed a job without a selection process.
  • Flexible hours; a choice of which shifts to work; the ability to take off for weekends, holidays, vacations, personal appointments, or for any other reason of choice, or to work on such days for additional pay
  • Pay rates are sometimes higher than the customary wages in a comparable permanent position.
  • The likelihood of getting fired is often lower than in a permanent position, though a client of the agency can make a request for the temporary worker not to return, even if only for a minor infraction. Many agencies, such as OfficeTeam have three-strike polices in this regard.
Drawbacks to temp agencies are as follows:
  • In the United States benefits packages are limited to medical insurance as mandated by law, a few reputable agencies offer additional benefits (vision, dental, life, 401k, etc) to the temporary associates that they place.
  • Temp to hire positions have been known to have high turn over rates.
Here are some of the bigger employment agencies in New York.  If I missed any, please let me know on the comments.


MANHATTAN EMPLOYMENT AGENCIES

Core Staffing Agencies - www.employcore.com
Core is located on Wall Street, and according to an acquaintance who has used their services, the majority of the positions they offer are administrative, and almost all are in Manhattan.  

Locke Careers - www.lockecareers.com
Location:  Midtown Manhattan.

The Supporting Cast - www.supportingcast.com
Located in Manhattan.  According to one user, go in to take a basic skills test such as typing, word processor, excel, which is followed by an in person interview.

Staffmark - www.staffmark.com
Location: Midtown Manhattan.

Bayview Consulting - www.bayviewconsulting.net
Location: Midtown Manhattan.  Clients include many Fortune 500 companies.

Career Group - www.careergroupinc.com
Location: Midtown West.

QUEENS EMPLOYMENT AGENCIES


Queens Workforce1 - http://www.nyc.gov/html/sbs/wf1/html/home/home.shtml
Location:  Jamaica.  This is a government office, and reports here vary. 

BROOKLYN EMPLOYMENT AGENCIES


Penda Aiken - www.pendaaiken.com
Location:  Boerum Hill. 

Accountemps
Location:  MetroTech Center, Downtown Brooklyn.

Looking for more employment agencies in New York City?

There are many more places in the city.  Results vary with each agency, and some are better at matching people up with certain types of jobs than others.  Also note that some agencies focus more on tech companies, while others focus on administrative and accounting, so be sure to research the agency you are going to work with before you go in.  Also, if the agency lines you up for an interview, be sure to research the company and the position you are interviewing for.  In fact, many companies weed out would be employees who do not take the time to research the jobs.  Being interested in the position and the company goes a long way. 

Resume Writing Tips for Finding a Job In New York City.

If you are live in the Unites States, the job search process is similar in New York as it is for many other large cities.  If you live in another country, however, the job search in New York can be quite a different 'animal'.  Here, I’ll tell you about New York specific issues that you need to be aware of when writing your Dubai resume. If you need general instructions on how to write resumes, there are hundreds of free websites that can give you that. Use Google to find them, but for a look at a NYC or United States specific resume, stick here. Let’s get started.

Unlike certain other countries, there are anti-discrimination laws in NYC.
However, that being said, there is generally said to be some discrimination that takes place.   Employers can only ask you certain kinds of questions although they may judge you based on any criterion they deem necessary. What does this mean for your resume?  Well, first, you don't need to include your photo.  In fact, having a photo in a job application process in the United States is not the norm.  Discrimination based on race, sex, creed, etc. is illegal and can get an employer into serious trouble if they are caught discriminating in such a fashion.

You will have to have clearance to work in the United States or it will be very hard to find a job.  That's not to say that some positions do not hire people under the table, but this is a dangerous practice and is not something you should expect to find if you come to New York from overseas.

How Long Should My Resume Be?

Often you are told that a resume should be no longer than one page, size 12 font in Times New Roman.  However, it depends on your qualifications.  Sometimes a longer resume is necessary, especially if you have ten or more years of experience.  However, that being said, your job description should be short, unless you had a myriad of responsibilities and worked somewhere for many years.  However, that being the case, you can break it up into different positions.

Glorify Yourself and Dramatize.

I don’t care whether you are applying for an office administrator or a telemarketer, write your resume as if you’re applying for the Chief Executive Officer position. If you’ve done any work, be it freelance, community work, school project, voluntary or anything, glorify it and make it sound like the biggest project in the industry!

Here’s a little example:

You may have wrote:
Efficiently entered data into a spreadsheet
Instead, try writing:
Devised an efficient data-entry system that was approved by management and increased productivity by 70%
You’re not lying here, and you should not lie on a resume. The way you quickly input data into a spreadsheet is a system that’s devised by you, and you kinda mentioned that Excel trick to the boss and he liked it…

Generally, Keeping a Resume Neat is Good, But...

Career advisers tell people to have no styling in their resumes probably because they know that most people are horrible at styling documents. And it is probably true. So, if you know for sure that you can style your resume and still keep it clean and easily readable, do it. Otherwise, your photo nicely aligned to the side in the header, with a couple of thin black borders here and there would do the job. To stay safe, you can have a professional review and critique your resume for you.  If you are so inclined, post your e-mail address below in the comments and I will contact you and give you some advice for free.  I do not charge for any of my services here.

Don't Stop at the Resume, You MUST Have a Great Cover Letter!

The most important aspect of a cover letter is relevancy. When you write your cover letter, you are much more likely to get results if the cover letter is addressed directly to the person who will be reading it.

There are many sites on the internet for writing a good cover letter.  Often it depends on the job, but make it expand on your resume, show interest in the position and focus on what the employer wants, not what you want out of the employer.  Like your resume, spell check and edit thoroughly.  You want to look professional.

You can find professionals that will write and edit your resume.  In the future I will add more on this, but you should always be wary when searching for a professional to do a task like this.  If you are a student, chances are your college career services will help you with creating a resume and an effective cover letter for free.

Resume Emailing Tips:

If your Resume is ready for prime time, before you email your CV to anybody, make sure that you view and adhere to these important guidelines. They will increase the response you get.

Resume Tips

Tip 1: Make Your Email as Personal as Possible

Do not make the mistake of making a list of emails and send to them all at once. You need to send individual targeted emails to employers. You have to research the recipient of your email first and target your message to that particular individual.


Tip 2: Make an Attractive Subject Line


The subject of your email is very important. You should make a very attractive subject that forces the recipient to open your email and read it. For example, if you send an email to Donovan Properties, here’s a subject line that you could use: “Finance Manager with 12-yrs Experience for Donovan Properties” However, make sure that your subject line isn’t too long. Long subject lines are indicative of spam content and do not reach the inbox in some cases.


Tip 3: Greet The Recipient by Their Actual Name


Dear Sir/Madam
is sometimes seen to be unattractive. Your message will often be tossed in the trash if you use this greeting. Greet the recipient by their actual name. Use "Dear Mark" or "Dear Mrs. Smith". Your message is much more likely to be read if you did that.  


Tip 4: Do Not Ask for a Job Directly


If you’re sending your resume to a hiring manager or a contact who works in a company that you want to work for, do not ask them to look at your resume from the first email. Try to first send an email to establish rapport.  This is important. For example, ask them questions about their industry or about their company. Try to exchange an email or two with them, then pitch yourself.

 

Tip 5: Rename Your Resume File

Before you attach your resume to the email, rename the file to something that's more meaningful. The more meaningful your resume file name is, the more frequently it will show up when the employer runs a search. For example, change “John Smith Resume.doc” to “John Smith Finance Manager Resume.doc” (avoid being too long here also). Now when they search for "finance manager", your resume will show up first.

The Recruitment Process in New York City.

How Do Companies in New York Go About Recruiting Employees From Within and Outside of New York City?

The answer to this question depends on the rank of the position you’re seeking. If you’re gunning for the middle to top management positions e.g., Purchasing Manager or Human Resources to Director for Sales & Marketing, the companies interested in your qualifications are going to go beyond the regular process to have you in for an interview. And these are normally the multi-national corporations. When they don’t have anyone in-house to fill the vacancy, these companies normally go to recruitment firms for an executive search.

Such companies would normally use several recruitment firms at once. When the firms have narrowed down the selection, the company HR director will review the recommendations of the firm and make a shortlist. When you wind up in that shortlist, that's when things get interesting. Companies will either fly you in for an interview, all expense paid, of course, or if they have regional headquarters where you’re at, they will ask you to report to someone there, or they can arrange for a video-conference to interview you. Make no mistake about it, if they want you, they have both the money and the technology to see if you are really what they truly need or want.

If you’re looking for a staff position or non-core position such as  administrative assistants, office assistants and other similar positions, company managers won’t be too concerned about your qualifications but of your ability to perform well enough to suit their needs.  However, you will be up against many individuals who are already in the New York area, and searching for jobs in a tough economy.

A very important factor that determines how you might be recruited is your current location. Obviously, recruiting someone from abroad is much more expensive than sourcing your workforce locally. New York city is home to many fine institutions, such as NYU, Columbia, Fordham, and St. John's, all producing high amounts of qualified workers. Rutger's University and Princeton in New Jersey also have many graduates hoping to work in New York.  If you are coming from one of these schools, you have a better chance of finding a job in the city.  But just because you are not feeding from one of these schools doesn't mean you have no change.  Holding all things equal, if the choice boils down to two candidates and one of them is already physically in New York, employers would go for someone already in the city. Employers often cover much, if not all expenses related or incidental to recruitment and hiring of their employees, and that being the case, companies save a whole lot of money if the candidate is already in New York.

Many job seekers go on foot from building to building, floor to floor, office to office and hand their resumes to the receptionist at each place of business they can get into. Others scour the internet and the papers for email addresses or fax numbers and send out their resumes and CVs electronically. We wouldn’t recommend that you do this, however. As it very time and resource consuming and it isn’t nearly as effective as utilizing the tools that we provide on this website.  In fact, many office buildings have front desks which can be a challenge to get past, and seeing an individual with the power to hire is slim to none.

If You’re Outside of New York City, Should You Come to New York to Look for a Job?

Whether or not it’s wise to come to New York City as a tourist or visitor to actively look for a job here is a question many people ask. Visiting New York, especially from overseas or the west coast, is not an inexpensive trip.  This is especially true for people who desperately need jobs. With the economy being weak, there is no assurance that you’ll get hired when you’re here, even if you are actively looking. While many have found success with their efforts and their investments (and gambles) have paid off, there are equally many who have failed and have gone back to their home states and countries jobless and buried in debt because of the job-hunting trip they took.

The best way, therefore, is to go halfway. What does that mean? Well, be willing to spend for a trip prior to getting hired but do so after you have previously lined up several job interviews from your current location. Again, there is no guarantee that you will be hired if you visit. However if you do, your chances of getting hired are definitely better than those who are not physically present. First, you will be in a better position to report to interviews. But to minimize your wait time and your related costs and expenses, float your CV/Resume before you fly in. Many companies actually do an initial phone interview. When you get replies, you can arrange for an interview at a future date and you can then fly in to report to your interviews and intensify your search efforts. That way, you won’t be starting from square one when you set foot in New York.

You Don't Need a Job in NYC, A Job In NYC Needs You!

There is an important fact that is frequently overlooked by those searching for a job. Not knowing about this fact is the reason most job seekers tend to face difficulties in their job search. Here is the simple fact:

Job seekers are sellers. Employers are buyers.

So, what does this mean? And how should it effect your job search and your outlook towards finding employment?
You may, as a job seeker, send out tens, if not hundreds, of cover letters and resumes to employers only to be disappointed with the lack of response. Then you will rationalize this disappointment in your head. You may think to yourself:
  • Maybe the company is not currently hiring?
  • Maybe the person who normally reviews applications has gone on a vacation?
  • Perhaps there was a systems failure that resulted in my application not being sent?
  • Maybe it is something that is really out of my control, such as luck or karma?
  • Perhaps, etc…
The truth is however, these causes are seldom the reason for lack of response. Employers always have money to spend and hire new people; ALWAYS. The reason they didn’t respond to your efforts is because your offer to them is not compelling enough. You made the mistake of not convincing them that you are worth buying.

What are companies, businesses, and employers all interested in? Simple, it's one thing: money.
To convince employers of buying your service, the first thing you need to do is to refine yourself and specialize in one particular field and then show them that your specialty can bring them the money they crave.

You need to:
  • first, examine your particular specialty and your capabilities
  • second, market your specialty by targeting your job application to that specialty
  • third, sell your specialty by showing employers the benefits of having you rather than anyone else.

Examine Your Specialty

In order to examine if you have a specialized skill, try asking yourself the following question: can you utilize your skills to earn a living independently and without the help of an employer, for example as a freelance consultant, small business owner, designer or writer?
If not, then is it because you lack the particular platform that the employer provides or is it because you are not sure of the value of your skills in the open market?

If you’re not sure of the value of what you do, then New York may not be for you, yet. As I have said in our other employment guides, many New York companies rather partake in minimal training and would rather that employees to hit the ground running. These employers are not out there to discover your hidden qualities and talents. They want you to help them make money and produce.
Furthermore, if you answered "no," perhaps you should take some time off, think about your future, and discover exactly what you enjoy and what you would like to do before coming to New York.
If you answered "yes" then you are probably ready. Now it’s time to put on the hat of the salesman/marketer.

Targeting Your Job Application

In marketing it is taught that targeted messages are the ones that receive the highest response.
However, due to the difficulty that is associated with creating a quality targeted job application, you may instead opt for quantity. In other words, instead of tailoring your applications to a few companies and hiring managers, you may create a type of "template" message that you broadcast to 100s of employers. In reality, however, when it comes to sales and marketing, quality is always more important than quantity. Think about yourself: are you more likely to respond to a spam e-mail that goes out to tens of thousands of people, or are you more likely to respond to an e-mail that addresses you by your name and discusses issues that are relevant to your particular life at the moment? It is always the latter, and that’s what you should do.

For example, you may see a job posted on a job site.  Immediately write down the company name and the department of the company that posted the job. Then use Google or similar search engine and find the contact information for that individual . Then call them up and ask to speak to the manager of the department that posted the job. When you are asked by the phone operator for the reason of your call, say that you have important questions about the posted job description, and you need clarifications. Speak with confidence and authority. When you are connected to the manager (be polite, but don’t let him/her intimidate you; he/she is not your manager, yet. It’s just someone on the phone who may actually be an idiot), ask the questions that you have. Ask him what he really wants in the person who he’ll hire. Ask what traits he likes, etc. Also, take this opportunity to introduce yourself and learn the name and, if possible, the email and direct phone number of the manager. This information will help you target your message to this manager directly.  This will impress.  Of course, if the job states "no phone calls", doing this may be unwise.

How many job seekers do you suppose will go to this length in order to secure a job? The reality is very few. If you follow this procedure, you will have instantly put yourself ahead of all job seekers. Additionally, with the information that you will have acquired through this procedure, you will be able to tailor your application to the specific requirements of this manager and his department. It will be very hard for them to not consider you for the job.

Selling Your Job Application

Now that we have talked about the importance of of targeted messages, we should now address the importance of the particular content of your targeted message. What exactly should you say in your job application in order to sell it?  This can be hard for some people, but anyone can send out a compelling package.
There are two important principles of selling that you should keep in mind when you send out your application
  • First, make it very clear exactly what it is that you do. Don’t let them get confused in trying to understand where to place you in their organization.  Be straightforward and honest.
  • Second, in your profile whenever you mention one of your strengths, follow it with with a sentence that describes how this strength can be a benefit to their business.
For example, if you have eight years of experience in marketing, in your profile, don’t just say "A dynamic professional with eight years experience in marketing." Instead, emphasize how they can benefit from your eight years of experience by saying something like, "With my eight years of marketing experience, I’m capable of creating and executing marketing campaigns that are guaranteed to enhance the brand and perception of [company name] to increase its long term profitability."
Whenever you mention one of your strengths, make it clear to the reader how this strength will contribute to their profitability and make them a better company as a result. Do not make the reader have to think in order to figure out how you could help them.

If you follow the outlined procedure in this article, you will find that you are ahead of your peers when it comes to finding that dream job that you seek.

Monday, February 6, 2012

Neighborhood Profile: Kew Gardens (Queens)

Kew Gardens is one of my favorite neighborhoods in New York.  It's located in Queens, between Jamaica and Forest Hills.  Kew Gardens is a neighborhood with what one could call a "European Charm" to it.  Here you will find single family homes as well as large apartment buildings, and many shops and restaurants.  The rents here are moderate for the New York City area, and the neighborhood is home to a Long Island Railroad stop as well as access via the F and E trains from Manhattan.


The main shopping areas in Kew Gardens are Lefferts Boulevard, Metropolitan Avenue, and Queens Boulevard.  Austin Street, which runs east-west into Forest Hills, is another nearby shopping area, which is home to many well known stores (Barnes & Noble, Gap, Loft, etc.) as well as some lesser known stores and health food shops.  The LIRR stop in Kew Gardens is close to Lefferts Boulevard. 

Kew Gardens, like Forest Hills, is a very green neighborhood.   During the summer months, the streets are shadowed with magnificent trees above.  One of New York City's largest parks, Forest Park, is located partially in Kew Gardens.  This park boasts many hiking trails as well as a picnic area, small pond, a golf course, sports areas, a track, handball courts, an amphitheater and carousel (currently closed).  Forest Park is a gorgeous park with pretty much something for everyone.  There are a couple of stables that rent out horses here.  For more information on Forest Park, see this link:  Forest Park

If you are looking for a high quality of life, you can not go wrong by choosing Kew Gardens.

 
A one bedroom apartment can be found in Kew Gardens for around $1,300.  A studio for around $900-1,100.  Two bedrooms can be found closer to $1,500, and three bedrooms are listed around $1,750.  Of course, these prices may vary and often fluctuate.  The best times to move are during the winter months, when college students from nearby St. John's University are not looking for apartments.  However, even if you are thinking of moving during the summer months, finding an apartment in this neighborhood is not too hard.  There are many options, with some apartment buildings located adjacent to Forest Park.  Kew Gardens is close to the only Trader Joe's in Queens, and is a short subway ride from Target, Costco, and Rego Center.  Grocery stores and restaurants here are plentiful.


If you are interested in learning more about Kew Gardens, visit the website: www.kewgardens.com.